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The
Biggest Problem With The Internet Today Is Finding What We
Want To Find Without Wading Through Lots of Clutter - To Put
It In A Nutshell:
"You Can't
See The Wood From The Trees!"
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How
The Internet Problem Developed
Here is how we see that
the problem developed. The internet began with academics exchanging
information through this exciting medium.
It then progressed to
being discovered by the general public, as a rich and reliable source
of information on certain topics.
Next,the popularization
of "email", caused the monster to explode in every direction,
with exponential growth that caught the attention of big business
and entrepreneurs.
Entrepreneurs who began
to realize the potential, began the first online businesses!
So other businesses followed
and began to go online. First the BIG businesses, then slowly but
surely the SME's.
Today, everyone is there,
from Mum's Home Page to Microsoft and other "big Daddy's".
It is the most exciting revolutionary change we will ever have gone
through in our entire lives and it provides the richest source of
information on any subject imagineable and in abundance!
So herein lies the problem.
This very fact, having information at your fingertips in abundance,
has caused the problem of clutter, clutter and more clutter!!!
How do we wade through
all of this and get to where we want to go without having to spend
literally hours and hours surfing and getting sidetracked?
Our
Cre@tive Solution
At Cre@tive Knowhow, we are building a B2B portal which will offer
small businesses products and services to help their businesses
to grow and to prosper.
We have provided within these pages, various opportunities for small
biz to advertise:
from our "unique
shopping centre",
to our "smallbiz marketplace",
or in the "great Australian web sites" showcase,
or maybe through our "marketing tips" or "web watch"
newsletters
and finally, we've made a conscious decision to have a "recommended"
section of this site dedicated to the "Creme de la Creme"
in business support services and to seek out only the best products
or services within each industry, offering them an opportunity to
sell online from this "highly commended" section of our
cybercommunity.This section will be "by invitaion only".
When we have identified a high quality product/service, then it
will be the ONLY ONE offered of its type in this section.So each
partner will have an "exclusive" opportunity to trade
here without competition! (We eliminate choice here, it's true,
but we will have vetted each and every partner and carefully chosen
them for their high quality, or uniqueness. If however, the client
want choice, then we have the general paid advertising in other
areas of our site).
W.O.M.B.A.T.
(Word of Mouth, Best Advertising Technique)
When entrepreneurs who
advertise here find "value" in their investment they will
also probably buy from this cyber community themselves, and may
wish to refer it to their colleagues and friends. Through word of
mouth (WOMBAT-word of mouth - best advertising technique), especially
email, this Business to Business portal is set to grow and become
a "high traffic centre" for small businesses everywhere!
So come and join us,
as an affiliate partner, or an advertiser - or maybe even give us
some hints as to how we can improve our service. We know that you
will be so glad to be part of our growing cybercommunity! And then,
make sure that you tell others about this great destination!
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